Real estate CRM for secondary market sales in Dubai

For a Dubai brokerage owner focused on secondary sales around Dubai Marina JBR Walk, this CRM centralizes leads, listings, deals, and client communication in one place.
Secondary market clients expect quick replies, clear property info, and smooth paperwork, so one system for leads, listings, and deals helps your team close more reliably.

Quick answer

Value
Capture and qualify Dubai leads fast
Capture leads from all channels into one CRM and quickly qualify them for Dubai resales. (Dubai Marina JBR Walk, Dubai)
Track every listing and price change
Manage Dubai Marina and JBR listings, status, price changes, and assigned agents in one place for clear control.
See deals from inquiry to commission
Follow each buyer and seller deal step by step, with offers, documents, and commissions visible in one simple pipeline.

How it works

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1. Capture and qualify Dubai leads
Leads from portals, WhatsApp, calls, and forms flow into one CRM. The system tags by area, budget, and interest to help you focus on hot buyers and sellers.
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2. Match listings and manage deals
Manage secondary listings with prices, status, and owners, and track buyers, offers, negotiations, and commissions in a single deal pipeline.
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3. Automate follow‑up and reporting
Set reminders, tasks, and message templates for viewings and follow‑ups. See dashboards for agents, areas like Dubai Marina and JBR, and marketing performance.

FAQ

What is Real Estate OS and who is it for?
It is a CRM and operations system for real estate brokerages. It helps Dubai agencies manage leads, listings, deals, and documents in one place.
How does it help with Dubai secondary market sales?
You can track resale apartments and villas, link each listing to owners, and follow every buyer lead from first call to closing in one pipeline.
Can it capture leads from portals and social media?
Yes. Leads from forms, calls, emails, and ads can be added into one CRM. Each lead gets a source tag so you see which channels work best.
How are property listings managed?
Each property has a card with photos, details, price, status, and assigned agent. You can track changes like price updates, offers, and availability.
Can it handle offers, negotiations, and commissions?
Yes. You can log offers, counteroffers, agreed price, and payment plan. You can also track expected commissions per deal and per agent as an estimate.
Does it support landlord and owner management?
Yes. You can store owner contacts, property portfolios, terms, and renewal dates. All calls, emails, and messages with each owner stay in one history.
Can it generate and store documents?
Yes. You can create templates for MOUs, Form A/B, and agreements. The system fills in client and property data and stores signed files with the deal.
How do I get started or see a demo?
Contact the team and share your brokerage size, locations, and main challenges. They can walk you through a demo tailored to Dubai secondary market needs.

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