FAQ
What is end-to-end analytics from ad budget to commissions?
It is tracking the full path from money spent on ads to the final commission earned. You see which ads bring leads, which leads become deals, and what commission each source generates.
How does RealEstate OS connect ad spend with deals?
We connect your ad channels and lead forms to the CRM. Each lead gets a source tag. When a deal closes, the system links the commission back to the original ad or campaign.
Can I see which ad channels bring the most commission?
Yes. You can see reports by channel, campaign, or listing. For example, compare portal A, portal B, and social ads by total commission and cost per closed deal.
How are agent commissions included in the analytics?
You set simple rules for agent and brokerage split. When a deal closes, the system calculates the commission and links it to the lead source and campaign.
What data do we need to start end-to-end analytics?
You need ad spend data, lead sources, deals, and commission rules. We help map ad accounts, lead forms, and deal stages so the system can connect them.
Can I track ROI for each property listing?
Yes. Each listing can have its own campaigns and costs. You can see, for example, how much you spent to market a unit and what commission it generated.
How detailed are the reports for a head of sales?
You can see dashboards by agent, team, channel, and project. For example, view cost per lead, cost per deal, and commission per channel for a chosen period.
How long does it take to see useful analytics?
You start seeing basic numbers soon after setup. Deeper insights appear after some weeks of data, for example once several deals close from each main channel.